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Military, bad for the second amendment. >> before i come to you on this, donald trump has added to that by also just opening defending roy moore. listen to that. >> he totally denies it. he says it didn't happen, and you know, you have to listen to him also. you're talking about, he said 40 years ago this did not happen. so, you know -- let me just tell you, roy moore denies it. that's all i can say. he denies it, and by the way, he totally denies it. >> does donald trump's backing, jimmy, wind up carrying more over the top in all likelihood? carrying moore over the top or does it matter? >> i...

It's true. >> reporter: it is true. marketing guru roy spence, written books sump as "it's not what you sell it's what you stand for" purpose-based marketing, he's going to be here at the invitation of nancy pelosi to try and teach democrats how to sell their agenda better. you know, a huge problem in the last mid-term ease lection. the wounded faction trying to get themselves back up, trying to rallied up by the president and joe biden. more trying to focus on what they can get done in the next two years in the republican controlled house. >> way to tough it out there, luke. i like that rugge...