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Kraft Heinz's (KHC) Operating Model Solid, Costs Inflated

Kraft Heinz's (KHC) Operating Model Solid, Costs Inflated
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Consumer brands bet working from home is here to stay


Consumer brands bet working from home is here to stay
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Annie Gasparro
, The Wall Street Journal
Makers of Folgers coffee, Scott toilet paper and Kraft Mac & Cheese are investing in factories, new products aimed at remote workers post-pandemic
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Consumer-product companies are expanding factories and revamping production lines, wagering that work-from-home habits like growing beards and fixing quick lunches will outlast the coronavirus pandemic.
Millions of Americans spent much of the year working from home. While legions of employers are planning to reopen their offices, many have said they would let employees continue working remotely some or all of the time once the pandemic subsides. ....

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Why Kraft Heinz leaders say their new strategy will drive growth beyond the pandemic


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In September, Kraft Heinz rolled out its much-anticipated new business strategy to reinvest in brands and to use a platform-based approach for products and the spaces in which they compete.
CEO Miguel Patricio and his leadership team crafted the strategy and established the basic tenets by the beginning of 2020 before the coronavirus pandemic upended business and consumers everyday lives. Kraft Heinz first planned the rollout for early in the year, but then initially delayed it so then-new U.S. Zone President Carlos Abrams-Rivera could provide input. As the pandemic made most meetings virtual, the company rescheduled an in-person investor conference to discuss the new strategy slated for the spring to an online event in the fall. ....

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