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So you don't have to worry - as much about losing those customers, they're there. i and also, because the overhead cost is so much lower— than a general entertainment streamer — and to put- that into perspective, . i can't speak to simon's budget, of course, _ but i imagine somewhere close to netflix spending $18 billion a year on content in order- to remain ahead of the pack. so when we look at i the different services being offered, you've got one category, your general- entertainment streamers — the studios who are now. becoming streamers saying, "we want to own and - distribute our o...

Customers, they're there. i and also, because the overhead cost is so much lower— than a general entertainment streamer — and to put- that into perspective, . i can't speak to simon's budget, of course, _ but i imagine somewhere close to netflix spending $18 billion a year on content in order- to remain ahead of the pack. so when we look at i the different services being offered, you've got one category, your general- entertainment streamers — the studios who are now. becoming streamers saying, "we want to own and - distribute our own content. " you then have the amazon and apple play, w...

And also, because the overhead cost is so much lower than a general- entertainment streamer — - and to put that into perspective, i can't speak to simon's budget, - of course, but i imagine somewhere close to netflix spending. $18 billion a year on content in order to remain ahead of the pack _ so when we look at the different services being offered, - we got category, — your general entertainment streamers — the studios who are now . becoming streamers saying, "we want to own and - distribute our own content." you then have the amazon and apple l play, which is an ecosystem play. l they...

$18 billion a year on content in order to remain ahead of the pack _ so when we look at the different services being offered, - we got category, — your general entertainment streamers — the studios who are now . becoming streamers saying, "we want to own and - distribute our own content." you then have the amazon and apple l play, which is an ecosystem play. l they aren't selling you prime video or apple tv+, they're selling - you and apple one package and amazon prime _ and they're finding ways to ensure that you are l spending $10—14 a month. and at the other end, . you have both the n...

Category, your general- entertainment streamers — the studios who are now. becoming streamers saying, i "we want to own and distribute our own content. " you then have the amazon and apple play, which - is an ecosystem play. they aren't selling - you prime video or apple tv+, they're selling - you and apple one package and amazon prime. and they're finding ways to ensure that you are l spending $10—14 a month. and at the other end, you have the niche i categories and suppliers — - you have groups of executives saying, "we want to offer a very specific offering. for people," and it. can b...