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Viant and Adelaide Launch Industry-First Solution Allowing Brands to Harness the Value of Attention Metrics Programatically - Vimarsana News

Viant and Adelaide Launch Industry-First Solution Allowing Brands to Harness the Value of Attention Metrics Programatically

Published: June 15, 2022

15.06.2022 - Viant Technology Inc. (NASDAQ: DSP) and Adelaide today announced the launch of a first-to-market solution that enables advertisers to automate the application of Adelaide’s attention-based media quality metric through programmatic advertising. The ...

Source: wallstreet-online.de
Related Topics:
South AustraliaMarc GuldimannTom WolfeEd McelvainBusiness DevelopmentDemand Side PlatformIdentity ResolutionPower PlayersViant Technology Registereda
Strategic Partnership with Adelaide Offers Mediahub Clients a Media Buying Advantage and Promotes Innovation in Media Quality Measurement - Vimarsana News

Strategic Partnership with Adelaide Offers Mediahub Clients a Media Buying Advantage and Promotes Innovation in Media Quality Measurement

Published: February 3, 2022

New York, NY (PRWEB) February 03, 2022 -- Mediahub Worldwide and Adelaide have announced a partnership to develop media buying technology using Adelaide’s

Source: prweb.com
Related Topics:
New YorkUnited StatesSouth AustraliaMarc GuldimannEd McelvainCampaign PlanningCampaign Of The YearTeam Of The YearMedia Agency Of The YearDisruptive LabSearch Campaign Of The YearUs Media Agency Of The YearSite VisitsConversion RatesDigital AdvertisingBuying TeamBest UseSearch CampaignMediahub WorldwideMagna GlobalPress Release