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Sabo Sez: More from the Book of Secrets

By Walter Sabo Consultant, Sabo Media Partners A.K.A. Walter M. Sterling Radio Host, “Sterling On Sunday” Talk Media Network To be an expert in marketing requires expertise in how memory works. Early in my consultant practice, I studied and read every book I could find on the processes of memory. The best book is Effective Frequency: The Relationship Between Frequency and Advertising Effectiveness. Put… ....

Walter Sabo , Talk Media Network , Sabo Media , Effective Frequency , Relationship Between Frequency ,