Publicis Singapore launches 'My Happy Table' campaign for McDonald's reuniting families between Singapore and Malaysia
April 22 2021, 11:11 am | BY Kim Shaw | No Comments McDonald’s Singapore celebrated this Ramadan with the launch of ‘My Happy Table’ via Publicis Communications Singapore. The physical activation uses technology and camera setup to help Singapore-based individuals “reunite” with their family in Malaysia. Through this experience, family members will once again be able to break fast together as though they are seated at the same table. Set up at physical McDonald’s locations in Singapore and Johor Bahru, a full-sized hybrid table was created so family members from both Sin...
Source: campaignbriefasia.com