that s the apron squad. we re dreamers, we re doers, we re hooligans. it s like, okay, you re part of this apron squad. now get out there and wake up and fight. we re going to be hustlers and we re tot going to sit on our laureles and we re going to make something of ourselves. that s what we stand for and that s so cool. mario batalli and martha stewart are two of the most well known squad members. and oliver ellen s pet big serves as its mascot. hedley & bennet headquarters is not just for manufacturing. the factory is a place for customers and the curious to get an immersive brand of the experience. it s like willie wonka and the chocolate factory. we greet you. we ll give you a hug if you re willing to take one. you get coffee. you get to try aprons on. somebody rides the zip line.
it s a whole world. i want to see you post about it online, we re going to repost it and we re taking old school ideas and new school technology and jamming them together. the apron factory hosts all kind of events, dining the spot line on people and brands throughout the community. we want every touch plate with hedley & bennet to be special. we threw a thousand person party in the apron factory. i m like, put a dj in the tree house. to open your doors and share that with other people, we re growing together and we re doing something bigger and better for everybody. that sentiment rings true in their package, every shipment customers receive a little gift, highlighting another brand. it s like connecting the community and being willing to share that platform and say, hey, what do you have that s cool? let s include it. i think it s awesome and i want to help my computer grow. el one hedley & bennet ape
better uniform and make something people felt proud to wear in the kitchen. the art of the high ends apron became ellen s daily focus. her lack of design experience never held her back. i had fabrics. i had chunks and dreams and ideas. i d have to be like, no, let me just tell you. we re talking about proper brands made out of japanese dem, they re handmade in los angeles. every single pocket is reinforced. i d put identity their body and tie it on and they would love it. t you look at the craftsman ship that goes into it and you re going to be like, okay, this thing is going to last forever. it takes 12 people to make one apron. from the structure and stitching to the hardware, hedley & bennet brings design to culinary work wear. much of the company s success is driven by ellen s work ethic.