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RIP Gen Z, Millennial, Boomer: Is it time for the marketing industry to ditch generational labels? | Analysis - Vimarsana News

RIP Gen Z, Millennial, Boomer: Is it time for the marketing industry to ditch generational labels? | Analysis

Published: November 3, 2023

Leading think tank The Pew Research Center has announced it will stop using generational terms like 'Gen Z' to describe different cohorts of society, but should marketers follow?

Source: campaignasia.com
Related Topics:
United StatesColleen RyanDylan AlcottAchille GuillardLiam HemsworthTim LindleyTroye SivanJohnnie WalkerKim ParkerTom DaviesAsia PacificTaylor SwiftPew Research CenterCampaign AsiaDemographic TrendsVayner MediaCola CreationsGen ZGen XEneration Terms
RIP Gen Z, Millennial, Boomer: Is it time for the marketing industry to ditch generational labels? | Marketing - Vimarsana News

RIP Gen Z, Millennial, Boomer: Is it time for the marketing industry to ditch generational labels? | Marketing

Published: November 3, 2023

Leading think tank The Pew Research Center has announced it will stop using generational terms like 'Gen Z' to describe different cohorts of society, but should marketers follow?

Source: campaignindia.in
Related Topics:
United StatesKim ParkerTroye SivanJohnnie WalkerTim LindleyColleen RyanLiam HemsworthDylan AlcottAchille GuillardTaylor SwiftAsia PacificTom DaviesCampaign IndiaPew Research CenterDemographic TrendsVayner MediaCola CreationsGen ZGen XEneration Terms