Cognitive motivational, social, environmental process. so many processes. >> i hear you on that. isn't that a bit impractical when you're looking at a process that's really faceless and impersonal as college admissions? >> it's as simple as this. so when we have a student who's low achievement and the traditional model says the number one cause is probably low intelligence the first thing we do is pull out an iq test to look at the cause but i think the first thing should be, is that student engaged? simple as that. >> when you write about inspiration you talk about the notion that we want to ...