Detailed text transcripts for TV channel - MSNBC - 20110515:11:42:00
Developed into a new commercial industry. >> there's a whole subset of the support, a whole industry based on freestyle kayaking that really didn't exist 20 years ago and is now probably one of the driving forces in the kayak industry. >> business professor eric hippel studies this. they wrote a study on so-called user innovators. people like eric jackson are important in today's market. >> this is not unique to rodeo kayaking. users are heavily involved in medical equipment, scientific instruments, it is becoming a major pair dime. >> he say this is means entrepreneurs should be watching peop...
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