Twitter was once a necessity for major brands. Under Elon Musk, it's now "high risk."
In a matter of weeks, Musk's ownership has placed Twitter's $4.5 billion in annual advertising revenue in peril.
Source: cbsnews.com
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Adidas exec talks Yeezy design future on earnings call
Harm Ohlmeyer, the CFO of Adidas AG, discussed the future of Yeezy sneaker designs on the retail giant's third-quarter earnings call held on Wednesday.
Source: foxbusiness.com
How brands and agencies are reacting to Elon Musk's radical changes at Twitter
As brand safety risks increase, some advertisers are waiting to see whether Twitter will be a respected platform or a free-for-all hellscape.
Source: searchengineland.com
Ye booted from Skechers corporate office after showing up 'unannounced and uninvited'
Ye, formerly known as Kanye West, was booted from the Skechers corporate office in Los Angeles on Wednesday after he and his team showed up "unannounced and uninvited."
Source: foxbusiness.com
Spotify won't remove Kanye 'Ye' West's music despite condemning antisemitic remarks
Spotify this week condemned Kanye "Ye" West's antisemitic remarks but said that removing his music from the platform would be up to his label.
Source: foxbusiness.com