Portillo's Bolsters Growth Projections to 1,700-Plus Restaurants
Portillo's has been around for six decades, but no era in the company's history matches up to its current growth trajectory. Considering the 78-unit fast casual can do one store per 190,000 residents and there are approximately 330 million people in the U.S., the brand marked its maximum opportunity at 1,700-plus restaurants.
Source: qsrmagazine.com