Bill Vance: 1960s Lincoln Continentals set the trend for years
Ford set out to recapture the Mark I’s cachet in 1956 with the beautiful Continental Mark II. Although its lines were clean and classic and extensive care was lavished on it execution it failed to generate the hoped for sales, due in part to a high $10,000 price tag. The Mark II was built for only two years, after which Lincoln styling descended into a morass of garishly sculpted monsters. Not surprisingly, sales plunged from 41,567 in 1957, to 24,820 in 1960. A new direction was needed to replace those dreadnoughts and for 1961 Lincoln designers met the challenge with one of the lovelie...
Source: timescolonist.com