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It has long been thought that psychological tactics can persuade consumers to adopt much healthier habits. But it turns out there is a hitch …
The benefits of steering people toward making better decisions has become conventional wisdom. But the evidence suggests it doesn’t work quite as well as we hoped.
LOGAN WROGE On their websites, members of the Food Fight restaurant group list their safety protocols alongside their menus. In email blasts to customers and on its social media pages, the Monona-based company doesnât shy from discussing its cleaning practices. Highlighting such details may have seemed unnecessary pre-pandemic. But the company, which operates 19 Madison-area restaurants, knows keeping the trust of its diners and employees is key to returning to full operation, said Caitlin Suemnicht, Food Fightâs chief operating officer. âI think a big part of it is...