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I could not sleep last night. please write back and tell me that it's fake. >> we almost felt we had to tell that this was not real, that it was fake. >> but online kyle does nothing to quench those queries. >> i haven't answered any of those personal messages from people. i let them swing in the wind. >> we ma have exposed here that "exhibit b-5" is pure fiction. but one thing about the video remains an enigma. >> the real mystery behind "exhibit b-5" is how can his pants be that tight? >> if it's any tighter, he'll pass out from blood loss. >> chicks dig them. [ screaming ] >> rachel, it's m...

>> exhibit b-5 is a ghoulish take on prank videos. it comes from the creative mind of film director kyle rankin. >> i think people like to watch videos like this because it's similar to getting on a roller coaster. it's skirting death. that's why it's so popular. >> kyle has worked on numerous films including "the battle of shaker heights" starring shia labeouf and "nuclear family." >> when i'm in between projects, i like to do something to keep directing and challenge myself to do something i haven't done. so i thought building up to a realistic car hit would be pretty cool. >> he writes the ...

>> we invented a person, claudia mckinney. then her story was that her dad used to be a judge and that she was taking court evidence and putting it up on youtube. >> but "exhibit b-5" doesn't catch on right away. >> how's that? >> you look like al qaeda. >> to help it gain momentum, kyle reaches out to his friend rainn wilson of "the office." >> i e-mailed rainn and i said would you mind tweeting about this. he said yeah, man. it really took off because of that. really we owe the success of "exhibit b-5" to dwight on "the office." >> within a year, the video scores more than 6 million hits. >>...

After viewing the effect, zane and kyle decides cindy's moves on top of the car aren't realistic enough. >> bouncing off of the hood, we didn't have the right movement on this arm. so we had to isolate her arm from another moment in time and build a fake arm and animate it. and drop it in. in its own little spot, so we could get the performance we needed. >> with the effect complete, kyle sends the finished video to the cast and crew. >> even though i knew what was going to happen, i didn't know it was going to look that good. >> what i saw, it took my breath away. >> i was blown away. >> my m...

Office." >> within a year, the video scores more than 6 million hits. >> i had no idea it would get the response that it did. like, whoa. >> comments pour in from viewers debating its validity. >> people arguing about it's real because of this. no, it's fake because of these top ten things. and that's really been the phenomenon that's kept it going and made it go viral was that argument. probably the most distressing stuff was the personal comments i would get as claudia mckinney. they would say, i could not sleep last night. please write back and tell me that it's fake. >> we almost felt we h...