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Reduction in the promotional rates. maybe a reduction in rewards programs. >> reporter: that's already happening. roger found out his citi bank credit card was raising his interest rate for future purchases from 18.99% to 29.99%. >> they said it was due to no fault of my own. >> reporter: he was late with two payments in his 30-year history, before he received the notice of his future increase. so what was it like opening that letter from a lender you had worked with for 30 years and they're telling you they're going to jack up your interest rate? >> you know, i think this now, it is a faceles...

Are looking at annual fees. a reduction in the promotional rates, maybe a reduction in rewards programs. >> reporter: that's already happening. roger found out his citibank credit card was raising his interest rate for future purchases from 18.99% to 20.99%. >> they said it was due to no fault of my own. >> reporter: he was late with two payments for his 30-year history before he reached the notice of his future increase. what was it like opening the letter from a lender you worked with for 30 years and they're telling you they are going to jack up your interest rates? >> i think now it is a f...