Partnership with Roadster allows TrueCar users to finalize their deal online
Partnership with Roadster allows TrueCar users to finalize their deal online Logo courtesy of company. By Auto Remarketing Staff SANTA MONICA, Calif. - Through a new pilot program between TrueCar and digital sales platform Roadster, consumers using TrueCar will be able to finalize their car buying deals digitally through an API that integrates into Roadster’s back-end software. TrueCar president and chief executive officer Mike Darrow said that through the pilot program, TrueCar consumers at select dealerships will be able to build real car deals digitally. That includ...