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Facebook Advertisers Brace for iOS 14 Tracking Prompt Fallout The roll-out of iOS 14 includes a tracking prompt set to disrupt Facebook Ads targeting. Here are the details & how to prepare for the change. 381 Facebook advertisers are bracing for impact, as the originally-intended roll-out of Apple’s iOS14 finally comes to fruition in the coming weeks. This update has sparked a very public war between Facebook and Apple, as the question of things like privacy versus ad targeting continue to swirl in the marketing space. Advertisement Continue Reading Below While the anticipated data loss right now is tied to iOS 14 users, the bigger picture is this is likely the start of how privacy will be handled in the future. ....