Hrithik Roshan establishes the Dew philosophy in new summer campaign
The TVC comes with a new proposition – ‘Jeetne ki Aag aur Thanda Dimaag’. 17 Mar, 2021 - 11:42 AM IST | By indiantelevision.com Team NEW DELHI: Summer is upon us, and with it begins the slew of cold beverage promotional campaigns. The latest soft drink variant to embark on an advertising blitz is Mountain Dew Ice, by PepsiCo India. The new TVC comes with a new proposition - Jeetne ki Aag aur Thanda Dimaag (the fire to win and a cool head). Featuring Bollywood star and brand ambassador Hrithik Roshan, the ad encourages one to embrace the spirit of adventure and ke...
Source: indiantelevision.com