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How Che Guevara s iconic image became a design classic

How Che Guevara s iconic image became a design classic Updated / Thursday, 4 Mar 2021 12:50 The Che image inspired protest movements and was re-purposed to sell all manner of commodities. Opinion: the enduring appeal of the revolutionary s iconic image suggests that style matters even in military conflict In 2017, An Post issued a one-Euro stamp bearing the graphic image of Cuban revolutionary Che Guevara to commemorate the 50th anniversary of his death. Designed by graphic design agency Red&Grey, the stamp is based on an artwork by Irish artist Jim Fitzpatrick. The 1959 Cuban revolution, led by Fidel Castro, brought about the transformation of Cuba s society. Cultural exchange through literature, images, film and art brought the revolution to the world. This image of Guevara spread rapidly following his assassination in Bolivia in 1967.

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