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to talking business weekly with me aaron heslehurst. let's go and to talking business weekly with me aaron heslehurst. let's go and take a look at what was on show. the show. the saudis are splashing out on sport. golf, football and boxing a role being pumped with cash but what does this middle eastern moneymen for the business of sport? qatar, bahrain and the uae of also bending the sporting establishment, but is it's about the speech, profit or trying to take the focus away from human rights concerns. —— upending the sporting establishment. i will discuss all of this with these...

wherever you'rejoining me from around the world, once again, a big hello and a warm welcome to the show. you know, eye—watering sums of money are being thrown at sports all over the world, but it's the middle east that seems to be doing most of the buying. and saudi arabia in particular. whether it's in football, golf, formula 1, boxing or cricket, billions of dollars are flowing in. so what impact is it having on the business model that has allowed these sports to become, well, some of the world's most popular forms of entertainment? just a few weeks ago, saudi arabia's sovereign ...

to talking business weekly with me, aaron heslehurst. let's go and take a look at what's on the show. the saudis are splashing out on sport. golf, football and boxing are all being punched with cash. but what does this middle eastern money mean for the business of sport? qatar, bahrain and the uae are also upending the sporting establishment. but is it all about prestige, profit, or trying to take the focus away from human rights concerns? i'm going to be discussing all of that with these two. there they are. a leading expert on the links between sport and politics, and a top us spor...

You know, we know the saudis have been pouring huge sums into football, formula i, boxing, cricket, and the accusations from the critics of, you know, they're levelling this and saying, look, this is all to detract from human rights concerns. is it as simple as that, in your opinion, or is there more to these investments than just the prestige? yeah, i think there's more to it. i think they're trying to reinvent their country away from energy and trying to create new lifestyle businesses in their country. and they're making investments to do so. and time will tell whether they're good investme...

So george, as we've been saying, you know, we know the saudis have been pouring huge sums into football, formula i, boxing, cricket, and the accusations from the critics of, you know, they're levelling this and saying, look, this is all to detract from human rights concerns. is it as simple as that, in your opinion, or is there more to these investments than just the prestige? yeah, i think there's more to it. i think they're trying to reinvent their country away from energy and trying to create new lifestyle businesses in their country. and they're making investments to do so. and time will t...