Lisle Licensing named UK and Ireland licensing agent for Planeta Junior's pre-school IP Milo – Licensing.biz
580 Views Lisle Licensing has signed a new deal with Planeta Junior to promote and represent the pre-school property, Milo across the UK and Ireland. The deal will see Lisle’s initial focus land on toys, publishing, apparel, and dress up ranges. A co-production between Planeta Junior and the indie family producer, Fourth Wall Animation, Milo will launch to UK screens this spring via Channel 5’s Milkshake. Through this new partnership Milo now joins Lisle Licensing’s exclusive portfolio, which includes major kids brands like Gormiti, 44 Cats, Masha and the Bear, and Superzings. Milo is ...
Source: licensing.biz