The Rise of Expensive Kids' Gear - Outside Online
A new wave of outdoor brands aimed at youngsters are busting the myth that parents won’t pay for premium goods
Source: outsideonline.com
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Namuk Appoints Vice President, North America
Namuk, the Swiss-based sustainable outdoor kid's brand founded in 2016, hired Beth Steele as vice president of North America, responsible for driving its U.S. and Canadian business and building the organization in both DTC and B2B markets.
Source: sgbonline.com