Five fab indie florists in London to support this Valentine’s Day Because nothing is sexier than supporting local businesses By Advertising Valentine’s Day is one of those things that creeps up on you. There’s the wintry torpor of January – especially this year – and then boom, old Saint V is right on your doorstep. Thankfully, there’s still enough time before Sunday February 14 to sort a seriously special gift for your loved one. There’s no need to overthink it; flowers are always a great choice. And you know what else is a great choice? Supporting a local florist. Times are tough for independent businesses right now, so every bouquet of blooms you buy will help keep your local going strong. Many of them offer online delivery, too, which means you’ve got no excuse. Here’s five indie florists we love.