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Costa Coffee unveils CostaWaliDiwali campaign in collaboration with Artist Christina Furtado

New Delhi [India], October 21 (ANI/BusinessWire India): Adding to the Diwali merriment, Costa Coffee, Coca-Cola's leading player in the commercial beverage categories in India, has unveiled its festive campaign CostaWaliDiwali. The new campaign is as innovative as it is heartwarming, and is aimed at connecting with young coffee enthusiasts in the country. CostaWaliDiwali seeks to encourage its audiences to come together to celebrate this festive season, by bonding over light-hearted moments with a cup of coffee. Costa Coffee as part of the campaign will be collaborating with artist Christina Furtado, famously known as ' potatoface '. Through this collaboration, artist Christina Furtado, the face behind the popular social media sensation PotatoFace, has been roped in to design a digital mini-series and Costa cups in line with the festive spirit. The series of digital videos depict the joy of celebrating Diwali with loved ones. With a splash of vibrant colours and relatable a ....

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Coca-Cola India's Project Unnati has touched the lives of 3.5 lakh plus farmers across 12 states in India

New Delhi [India], August 4 (ANI/BusinessWire India): Coca-Cola India, in line with its efforts towards creating an Atmanirbhar Bharat, has announced a decade of successful implementation of its Project Unnati. The project is part of Coca-Cola's Fruit Circular Economy initiative, which is a key pillar of the Company's ESG priorities - Sustainable Agriculture. Project Unnati aims to support the Indian agri-ecosystem by enhancing farming efficiency, strengthening forward linkages, and building food-processing capacity in the country. In the past 10 years, Project Unnati has helped empower and enable over 350,000 lakh fruit farmers across 12 states in India. Focused on five fruit varieties Mango, Apple, Orange, Grapes, Litchi, and sugarcane, the program is aimed at propelling the horticulture supply-chain and building agriculture production capacities across the country. The adoption of Good Agricultural Practices (GAP) through Unnati projects across Tamil Nadu, Telangana, Andhra ....

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