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Google report shows Filipino consumers look for identity, value, and joy - Vimarsana News

Google report shows Filipino consumers look for identity, value, and joy

Google report shows that Filipinos connect with their identities, and seek value and joy in their activities as consumers. They also expect brands to better understand how their needs have changed for the past three years due to unprecedented events including the pandemic. Think With Google: Year

Source: mb.com.ph
YouTube is still the top choice for Filipino viewers, creators and marketers - Vimarsana News

YouTube is still the top choice for Filipino viewers, creators and marketers

Filipino viewers, creators, and marketers still choose YouTube as the platform of choice based on a 2022 survey conducted by Ipsos. Based on the study, YouTube is the video service Filipino viewers will miss the most if ever it goes offline. The same survey also noted that Filipino viewers say th

Source: mb.com.ph
YouTube to hold onsite Brandcast event in the country and announce YouTube Works Awards winners - Vimarsana News

YouTube to hold onsite Brandcast event in the country and announce YouTube Works Awards winners

After two years of holding online events, the annual YouTube Brandcast returns on-ground on October 25, 2022 in Bonifacio Global City, Taguig. The event brings together the country’s top brands, agencies, industry leaders, and content creators to share new and exciting insights on the platform’s gro

Source: mb.com.ph
YouTube Works Awards Year 2 celebrates the best in Filipino brand storytelling - Vimarsana News

YouTube Works Awards Year 2 celebrates the best in Filipino brand storytelling

YouTube Works Awards The YouTube Works Awards, in partnership with Kantar, is back in the Philippines after its successful inaugural run of celebrating brands and brilliant talents behind the most creative and effective advertising campaigns on YouTube. “In 2021, we saw brands tell amazing stories

Source: mb.com.ph
YouTube Works Awards Year 2 to celebrate best in Filipino brand storytelling - Vimarsana News

YouTube Works Awards Year 2 to celebrate best in Filipino brand storytelling

YouTube invited brands and creators to submit their works for the second edition of the YouTube Works Awards. The awards will celebrate the best in