Tiger Brands goes big on small shops
Food producer Tiger Brands is aggressively pushing its products into spaza shops as it targets double digit revenue growth from the informal and independent market in the next two years.
Source: timeslive.co.za
Stay updated with breaking news from Garth Fraser. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
Food producer Tiger Brands is aggressively pushing its products into spaza shops as it targets double digit revenue growth from the informal and independent market in the next two years.
As it looks to maintain its access to the lower-end consumer hardest hit by the high cost of living crisis.