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For those working on New Products & Services, how to extend brand equity into new market segments with cutting edge tech, iterative pilots & design agency collaboration
Gatorade Creates A Women's Advisory Board Sports Culture Trailblazer's Advisory Board of Female Leaders Will Help Combat Attrition and Elevate Women's Sports News provided by Share this article Share this article CHICAGO, April 28, 2021 /PRNewswire/ -- To help drive continuous change for women and girls in sports, Gatorade announced its newly formed Gatorade Women's Advisory Board. The board will aim to keep more girls in the game by addressing the societal and cultural barriers that contribute to the attrition of females in sport and an ongoing decline in participation. Additionally, the Gat...