The Great Connected Consumer Paradox – PYMNTS.com
Karen Webster says the very thing that makes Generation Connected so appealing to businesses and bankers is what also makes them challenging to attract and retain.
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Karen Webster says the very thing that makes Generation Connected so appealing to businesses and bankers is what also makes them challenging to attract and retain.
Read later Summary: This week - digital acceleration gets industry credibility, while cybersecurity earns the US President's attention. ServiceNow makes waves with Knowledge 2021, and supply chains get scrutinized. Your whiffs include a trip to the trough (of disillusionment) for blockchain - and autonomous vehicles. Lead story - MyPOV: If there's one theme that's become a pandemic marketing unicycle a bit over-used this year, it's the theme of digital acceleration. But here's what Digital subscribers now comprise 85% of WW (Weight Watchers) customers. What's next? Make that personalized d...