Ghosting Your Friends Over Work? It's Time To Change That
Invite your friends to the Heineken® Ghosted Bar and remind them not to ghost you!
Source: therakyatpost.com
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Heineken and Le Pub APAC collaborate with Korean actor Park Hyung Sik for new campaign to highlight the importance of working responsibly
Le Pub APAC has released Heineken’s latest Work Responsibly campaign, created in collaboration with global Korean actor Park Hyung Sik, sheds light on the overworking culture in Singapore and Malaysia through a series of ghostly encounters.
Source: campaignbriefasia.com
The Drum | Heineken "Ghosted Bar" Campaign Urges Young People To Stop Work And Socialise With Friends
Heineken has continued its campaign against Asia's culture of overworking with a new spot encouraging young people to leave work on time and socialise with friends.
Source: thedrum.com
"A Friend Stuck In The Office Is A Ghost At The Bar" - Heineken In Latest Work Responsibly Campaign
Heineken and Le Pub APAC have hired Korean actor Park Hyung Sik for new campaign "The Ghosted Bar" to highlight the importance of working responsibly.
Source: bandt.com.au
Heineken's 'Ghosted Bar' Spooks You into Working Responsibly
Little Black Book, Launching in Singapore and Malaysia, the activation from Le Pub reminds people not to ghost their friends
Source: lbbonline.com