Remember the $5 footlong? The economics behind "reference prices"
Whether it's the cost of a sandwich or a gallon of gas, the behavioral economics principle of reference prices shape our views of inflation.
Source: marketplace.org
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Whether it's the cost of a sandwich or a gallon of gas, the behavioral economics principle of reference prices shape our views of inflation.
Gisel Carranza helps man the drive-thru window at a McDonald’s in Sacramento, California. Although every now and then, the job feels more like working as a…