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Melanie Lindquist, Managing Director – Asia Pacific, Talon says the agency is successfully working with global clients to help educate them on the complexities of OOH buying, planning and implementation in the APAC region. Talon also has clients in India looking for OOH campaign support outside of India. Edited excerpts of the interview with Rajiv Raghunath
After 15 years of covering out-of-home, Campaign UK editor and Outdoor Media Awards first-time chair Maisie McCabe reflects on the sector’s ability to reach broader and wider - but with new sophistication and responsibility
The 2023 awards celebrate the very best in advertising and technology.
Sources close to the unit of 'Maayon' say that the second part could be made on a much bigger scale and could well be a pan Indian film.
The 2022 Outdoor Media Awards were marked by creativity and versatility