Unilever initiates global media review
It is also set to review its media planning and buying account in India, which is currently held by Group M's Mindshare.
Source: afaqs.com
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It is also set to review its media planning and buying account in India, which is currently held by Group M's Mindshare.
The incumbent, Interpublic’s Initiative, won the business in 2013 and defended it successfully in 2017.
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