How the D2C mindset reshapes omni channel revenue strategies for brands in India
Our guest author dives into the the intricacies of D2C as a powerful force in the ever-changing landscape of consumer-centric innovation.
Source: afaqs.com
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"Families" as consumers in India
Our guest author explores the intricate web of Indian family dynamics, dissecting consumption patterns based on composition and lifecycle stages.
Source: afaqs.com
Channelling first thoughts on Channels
Our guest author explores the potential of WhatsApp Channels to transform 1:1 communication into a globally engaging broadcast medium.
Source: afaqs.com
Lord Krishna and the art of creative thinking
Our guest author unravels the timeless wisdom of Lord Krishna to reflect upon the modern marketing practices of today's dynamic business world.
Source: afaqs.com
Navigating the complex tapestry of DEI in India: A role for leaders and practitioners
Our guest author delves into the hurdles and remedies involved in nurturing diversity, equity, and inclusion within the nation's organisations.
Source: afaqs.com