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Retinol with no BHA and BHT fills consumer 'well-aging' demand

BASF launched a new grade of retinol, Retinol 50, that complies with industry clean lists and fits current consumer needs. The product has a high active load of about 50% retinol, similar to other retinol offerings, but without harmful ingredients BHA and BHT. ....

United States , Hannah Cwienkala , Cosmeticsdesign United States , Skin Care North America , Formulation Amp Science , Ustainability And Circular Beauty , Skin Care , Anti Ageing , Cell Aging ,

What's the secret to true inclusion in the beauty industry?

Consumers looking for the right products for curly hair or deep skin tones are settling for combinations of products to achieve the definition, hydration and look that they want. BASF aims to change that by enabling inclusive beauty solutions for all. ....

United States , Monica Stevens , Andrew Miller , Hannah Cwienkala , Jill Litchauer , Kimberly Hairston Hicks , Meg Mullen , Head Of Development , Personal Care North , Textured Hair Ingredients , Marketing Manager , Senior Performance , Claims Scientist , Textured Hair Care , Inclusive Beauty Accelerator , Good Beaut , Actives North America , Sun North America , Zinc Oxide ,

What's the secret to true inclusion in the beauty industry?

Consumers looking for the right products for curly hair or deep skin tones are settling for combinations of products to achieve the definition, hydration and look that they want. BASF aims to change that by enabling inclusive beauty solutions for all. ....

United States , Monica Stevens , Andrew Miller , Hannah Cwienkala , Jill Litchauer , Kimberly Hairston Hicks , Meg Mullen , Head Of Development , Personal Care North , Textured Hair Ingredients , Marketing Manager , Senior Performance , Claims Scientist , Textured Hair Care , Inclusive Beauty Accelerator , Good Beaut , Actives North America , Sun North America , Zinc Oxide ,