If content is king, is your content strategy ready to rule?
If content is king, is your content strategy ready to rule? May 18, 2021 by Katherine Creeden, Hearsay Systems At last month’s Hearsay Summit, Director of Content Strategy Gabrielle Levin joined Hannah Bland, Digital Marketing Manager at Aviva Investors and Tim Rickards, Director of Marketing and Client Engagement at Charles Schwab, to discuss their key content strategy tips for nurturing clients via social media, particularly during this past year. Here are five takeaways from their discussion: Carve out a safe space where knowledge and need takes precedence Content plays an import...
Source: cuinsight.com