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Could low-cal, low-sugar hard teas become the new IT drink? Some say they re ‘better than White Claw’
Morgan Hines, USA TODAY
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Loverboy Sparkling Hard Tea
When you think about tea, you may think of kicking off your day with caffeine. You d be less likely to think of a cocktail or a canned drink, right?
Well, that might be about to change. Hard teas are popping up and gaining traction across the country from several brands, including Loverboy, Owl s Brew, Merchant s, Vrai, Best Damn, TUCK & Tea, Crown Royal and LQD, among others.
Hard tea is not a new concept, but it s a growing category. The hard tea category encompasses ready-to-drink varieties of brewed tea, including sparkling beverages, malt beverages and more – all spiked with alcohol. ....

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