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Givaudan Active Beauty expands the boundaries of skin hydration with the launch of PrimalHyal™ Hydra[+], a new cationic HA crafted by white biotech. This unique cosmetic active outperforms standard HA hydration benefits by at least a factor of 2.
![Givaudan Active Beauty Launches PrimalHyal Hydra[+], Skin Hydration Ingredient - Vimarsana News](https://img.cosmeticsandtoiletries.com/files/base/allured/all/image/2023/05/AdobeStock_213497626.6451560dacb87.png?auto=format%2Ccompress&fit=max&q=70&rect=0%2C9%2C1920%2C1080&w=1200)
The active outperforms standard HA hydration benefits by at least a factor of two, offering moisturising efficacy to both rinse-off and leave-on applications, per the company.
Givaudan Active Beauty expands the boundaries of skin hydration with the launch of PrimalHyal™ Hydra[+], a new cationic HA crafted by white biotech. This unique cosmetic active outperforms standard HA hydration benefits by at least a factor of 2.