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The Swiss manufacturer said it has completely “reinvented its fermentation process for low molecular weight hyaluronic acid” for a more sustainable and affordable product. Plus, it revealed that more ingredients around precision fermentation and the reinvention of iconic molecules are set to launch in the coming months…
Givaudan Active Beauty expands the boundaries of skin hydration with the launch of PrimalHyal™ Hydra[+], a new cationic HA crafted by white biotech. This unique cosmetic active outperforms standard HA hydration benefits by at least a factor of 2.
![Givaudan Active Beauty Launches PrimalHyal Hydra[+], Skin Hydration Ingredient - Vimarsana News](https://img.cosmeticsandtoiletries.com/files/base/allured/all/image/2023/05/AdobeStock_213497626.6451560dacb87.png?auto=format%2Ccompress&fit=max&q=70&rect=0%2C9%2C1920%2C1080&w=1200)
The active outperforms standard HA hydration benefits by at least a factor of two, offering moisturising efficacy to both rinse-off and leave-on applications, per the company.
Givaudan Active Beauty expands the boundaries of skin hydration with the launch of PrimalHyal™ Hydra[+], a new cationic HA crafted by white biotech. This unique cosmetic active outperforms standard HA hydration benefits by at least a factor of 2.
A 100% natural ingredient, Gravityl was designed by Givaudan Active Beauty to fight the effects of gravity on ageing skin and give skin a lift by improving jawline and reducing double-chin. With the launch of Gravityl, Givaudan Active Beauty aims to fight the effects of gravity on ageing skin. A 100% natural ingredient crafted by marine biotechnology from a red macro alga, this new active ingredient offers a powerful lifting benefit against visible signs of ageing by reducing skin sagging...