Analysis-Three years after DirectBooks, US bond market still phoning it in
Wall Street's three-year effort to modernize the way billions of dollars of new corporate bonds are sold via phone, chat message or email, is making slow progress. Broad adoption of the fintech communications platform backed by big banks called DirectBooks has so far been stymied by worries about the cost of maintaining the technology and other tech hurdles. Changing an organization's behavior is difficult and takes sustained effort, said DirectBooks CEO Rich Kerschner.
Source: yahoo.com