Licensing Hotline: February 2021
S&S to Publish Preschool Titles for CoCoMelon Simon & Schuster Children’s Publishing has secured the master publishing rights for CoComelon, a preshool entertainment franchise licensed by Moonbug. Simon Spotlight will release the first four books—an 8x8, a tabbed board book, a novelty title, and a shaped book with working wheels—in fall 2021, with a total of 10 titles to be published within the first year. CoComelon’s content consists of animated, brightly colored videos of nursery rhymes and songs. A core group of characters, led by JJ, serve as role models to teach basic concepts, f...