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Mexico Reform Bill for Transparency in Advertising Contracting


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Reform Bill for The Law of Transparency, Prevention and Combat of Improper Practices in Advertising Contracting in Mexico
Thursday, June 3, 2021
On November 11, 2020, Senator Ricardo Monreal Ávila, a member of the political party National Regeneration Movement (MORENA), presented a bill for consideration regarding the “
Law of Transparency, Prevention, and Combat of Improper Practices in Advertising Contracting,” which was approved by the two legislative chambers, on April 30, 2021, establishing the following:
The bill argued that the media has an incentive to remunerate agencies, so that they favor them when making selection decisions, which could be 
directly via sales commissions, or 
indirectly via the sale of advertising spaces, pricing them below the market average for later resale, resulting in fictitious consultancy contracts as well as higher prices than the market. For this reason, agencies may find it difficul ....

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Detailed text transcripts for TV channel - CNN - 20170930:00:49:00

These improper practices they have likely saved tax payers millions of dollars. it s not just tom price, donald trump s administration does have a plain problem. there s more investigations going on. i think with price resigning there may be an end put to this. general kelly, chief of staff put out a memo saying they re going to start vetting and looking at all these. just because it may pass league muster does not make these activities right. this proves how shining a bright light on these sort of practices are necessary. anderson, you are standing in the middle of a crisis in puerto rico. we must have leader who are good status wards of tax payer dollars and give it to people who need it and not only to administration who want cushy plane rides. i said this last night, tom price was flying over the swamp ....

Donald Trump , Tom Price , Improper Practices , Tax Payers Millions , Chief Of Staff , General Kelly , League Muster , Puerto Rico , Well Anderson , Tax Payer Dollars , Status Wards , Plane Rides ,