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We spoke to the founder of menopause-beauty brand Made of More about its new approach to marketing skin care to mature consumers, and use of new ingredients such as “the mother of all cannabinoids”.
While the ‘tweens in Sephora’ headlines have raised a lot of eyebrows and some deeper concerns, it’s clear that Generation Alpha has a thirst for beauty products based on science and can potentially alter the future industry landscape.
The latest beauty brand news you need to know about on Charlotte Tilbury; VB Beauty; Give Me Cosmetics & more...
In light of the latest news on The Body Shop job cuts and store closures, we spoke to an insolvency law expert about what is likely to happen next for the business…
A misaligned marketing strategy? The inflationary economy? Or a casualty of an overcrowded beauty market? We examine why once-popular beauty brands can rapidly lose footing…