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Guns. what are you really marching for? because from where it looks like a march to burn the constitution and rewrite the parks that you all like in kraon. >> is the message from the fnra. he says his act is willing challenged by those who support gun control. >> he seems a tad worry. the council was quiet yesterday and didn't weigh in on the march. all of the research shows an intensity gap between gun rights proponents who have the intensity and gun control advocates on the other side who didn't have nearly as much intensity. a problem the gun rights proponents have taken vag of a long time.

Not understand gun culture. >> they are right to notice when people get terminology wrong. >> but this is a fairly mainstream thing to do. these are tools that many americans have in their houses and not being able to understand that, and see the sensational angle is very dangerous in trying to cover this issue. >> for me, this weekend was so newsworthy because of the intensity gap. it suggested that the nra and guns rights activists have so much more intensity they are willing to go out and vote on an issue, where activists are intense. do you see that gap changing now? >> there are two thing...

Oer you look at saturday and you think something might be changing. that that intensity gap may be shrinking, that the intensity was clearly on the side of the gun control advocates on saturday all across the country. i think that is why -- remember, victor, after parkland, all of us on tv were very skeptical. we said something different this time and i think journalists were afraid to say it because we have been here before where the country suffered a catastrophic loss at a mass shooting and people moved on to the next thing. this time it really is different. i saw it in new york and you all...

Corporations cannot take on conservatives and expect us not to fight back." the leader of the state senate said they would block the jet fuel sales exemption. but georgia republicans might have accomplished something very different pointing out the success of the #boycott nra movement. companies from cyber security companies to hearing aids have ended affiliations with the gun group. "wall street journal" reporting blackstone group which has more than $400 billion under management this weekend asked outside fund managers about stakes in companies that make or sell guns. michelle goldberg is a ...

You surprised. >> what's interesting is for most of our lives even if the nra position was a majority position, the intensity gap between the nra and people who wanted more gun control was disproportionate. you had people who disagreed with the nra but weren't motivated to take it on. that switched overnight both as a result of the parkland shootings but also as a result of this pouring into politics of all of these previously not superpolitically engaged suburban white woman who are, were, making the political landscape all over the place and are hyper mobilized and you know, furious about th...