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>> the winner here is the group that sells the things where you make your own soda. this is exactly what happened when you roll your own cigarettes. when bloomburg put the tax on, everybody looked like travolta in "pulp fiction." we are a culture in this city of do it yourselfers. we are a make your own poison that goes from soda. they will do moonshine next. moonshine will be next. >> people will spend more money on soda now which means more tax which means take the money bloomburg and widen the seats on the subway because i don't president what to sit -- >> did you hear bill though? they wil...

He make as commission. if i sell one of jay's plans, i make a commission. the combined websites are generating all this traffic. it really amplifies and benefits us all in a business way. better than if we were fighting against each other as competitors. >> looking at blogs this way, they have clearly moved beyond their soap box image. for these four do-it-yourselfers, blogging allows them to pursue their passion and fuel their dreams. >> it's very scaled. if you hit it big, you hit it big. it doesn't take anymore work. you don't have to hide behind a team of people to make this happen. it's...

Collapse could have a silver lining for do-it-yourselfers, looking to find a bargain. banks are trying to unload thousands of unfinished homes that developers abandoned, sometimes their owners abandoned them as well, selling them for a fraction of the cost of finished homes, but you really need to know what you're doing. orlando salinas has examples, live for us from miami, orly? >> reporter: jon, you know, we're talking about homes that have been truthfully just abandoned by builders. we're talking about small and primarily medium-sized builders who on the good faith of the folks who wanted t...