How should agencies respond to the rise of in-housing?
External agencies must learn to live with in-house partners, aiming to integrate their creative and strategic skills with clients’ marketing ecosystems.
Source: creativereview.co.uk
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External agencies must learn to live with in-house partners, aiming to integrate their creative and strategic skills with clients’ marketing ecosystems.
SIR – Sir Graham Brady (“We must end this disastrous assault on liberty”, Comment, December 12) gives some hope that the Government is powerless to extend restrictions on our freedoms.