Hull, Weymouth schools turn to PR firm for investigations
The company subcontracts the legwork and serves as more of an overseer, but some experts say working double duty as independent investigator and public relations firm raises the specter of a conflict of interest. The optics of a dual role Boston University public relations professor Justin Joseph said there should be a firewall between any investigation and the people doing public relations work. “(Public relations firms) should be seeing that report at the same time as the general public,” he said. Joseph said even the perception that something is untoward can be just as damning as ...
Source: patriotledger.com