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An Urdu phrase, a same sex couple and a mangalsutra sans demureness… these were the buttons of unconventionality that led to ads hoping to package tradition and the diverse shades of this festive season with that extra edge being withdrawn within days of each other.
Fabindia, a proudly homegrown brand with 61 years of history in celebrating Indian artisans and heritage across the country was compelled to pull down its festive campaign for its collection...
Fabindia a proudly homegrown brand with 61 years of history in celebrating Indian artisans and heritage across the country was compelled to pull down its festive campaign for its collection JashneRiwaaz
Indian clothing brand Fabindia has withdrawn an advertisement for a clothing collection - called 'Jashn-e-Riwaaz' - after senior BJP leaders slammed the brand and accused it of'defacing' Diwali by linking the festivalto an Urdu term.
Fabindia, a proudly homegrown brand with 61 years of history in celebrating Indian artisans and heritage across the country was compelled to pull down its festive campaign for its collection 'Jashn-e-Riwaaz'.Ironically, the collection which ...