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Bisleri India on the hunt for a new creative partner | Advertising - Vimarsana News

Bisleri India on the hunt for a new creative partner | Advertising

The pitch is currently underway via the brand's Mumbai office.

Bisleri India on the hunt for a new creative partner | News - Vimarsana News

Bisleri India on the hunt for a new creative partner | News

The pitch is currently underway via the brand's Mumbai office.

Bisleri Ropes in Iconic Star Deepika Padukone as it's Global Brand Ambassador - Vimarsana News

Bisleri Ropes in Iconic Star Deepika Padukone as it's Global Brand Ambassador

Mumbai (Maharashtra) [India], December 22: Bisleri, India's leading mineral water brand has roped in Global Indian Icon Deepika Padukone as its first-ever global brand ambassador in the new campaign Bisleri #DrinkItUp. The campaign is a fresh and never seen before take on hydration infusing excitement and fun. The ad film showcases Padukone grooving to a snappy and modern take on the iconic song 'Jhoom Jhoom Jhoom Baba' while relishing the pure refreshment of the original beverage, 'water'.

Bisleri makes waves: Deepika Padukone on bottles, boosting youth connection and global aspirations - Vimarsana News

Bisleri makes waves: Deepika Padukone on bottles, boosting youth connection and global aspirations

The brand’s latest campaign #DrinkItUp aims to make hydration fun and tackle water consumption habits. We spoke to Tushar Malhotra, head of marketing.

Source: afaqs.com
Deepika Padukone roped in as Bisleri's first global brand ambassador for the #DrinkItUp campaign - Vimarsana News

Deepika Padukone roped in as Bisleri's first global brand ambassador for the #DrinkItUp campaign

Padukone will also be part of all Bisleri product packaging.

Source: afaqs.com