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ROI Media acquires Copenhagen-headquartered fintech - Vimarsana News

ROI Media acquires Copenhagen-headquartered fintech

by Charlie Spargo Manchester-based lead generation tech company ROI Media has moved to acquire Firstborn Capital, a Danish fintech working in the same space. Firstborn Capital, whose headquarters are in Copenhagen, provides digital marketing and lead generation in fintech, with a specialism in unsecured consumer and bank loans. It has a portfolio of financial brands across Scandinavia. Through its acquisition it adds 9 million SEK (£760,000) of annual revenue to ROI Media's books. This is part of ROI's growth strategy and its intentions to expand across locations and verticals. In June 20...

£4m follow-on funding for Manchester's ROI - Vimarsana News

£4m follow-on funding for Manchester's ROI

Lead generation business backed by BGF again just seven months after £3m injection

Manchester tech firm secures additional £4m in investment - Vimarsana News

Manchester tech firm secures additional £4m in investment

by David Prior Manchester-based lead generation technology business ROI has secured a further £4million in investment from BGF. The deal comes just seven months after BGF’s initial investment, taking the total invested to £7m. ROI was founded in 2018 by entrepreneurs Robin Kaneteg and Joel Halling and allows small businesses to rent a highly optimised website to attract more leads and in doing so boost sales. In November, the company acquired the consumer finance assets of Raketech to accelerate the company’s growth in the financial services sector and establish a base in Norway. It is ...